Area Sales Executive - Dental Cabinetry
We are a fast-growing design-build manufacturer specializing in custom cabinetry and optimized workflow solutions for healthcare environments. With deep expertise serving dental clinics, we deliver end-to-end solutions — from design and manufacturing to installation — that improve efficiency, meet sterilization compliance standards, and enhance daily operations. We are now expanding aggressively into the U.S. market, with a primary focus on the East Coast, and are extending our proven model beyond dental into veterinary and broader medical sectors. We are looking for a high-performing sales leader with direct experience selling dental cabinets wholesale to drive rapid growth across the East Coast. The ideal candidate has successfully sold dental cabinetry (or closely related high-value dental equipment) through distributors and direct to clinics, possesses a strong existing network in the region, and is ready to own the East Coast market for our premium custom solutions.
Key Responsibilities
Develop and execute a regional sales strategy focused on revenue growth and market penetration for dental, veterinary, and medical sectors along the U.S. East Coast. Leverage your existing relationships in the dental industry to accelerate sales of custom dental cabinetry to clinics, group practices, and distributors. Build, manage, and grow strategic partnerships with major dental distributors, ensuring strong alignment on product positioning, marketing support, and sales targets. Identify and close new opportunities with dental practices and DSOs by highlighting the advantages of our integrated design-build-install cabinetry and workflow solutions. Expand into adjacent markets (veterinary and medical clinics) by educating prospects on our proven dental expertise and high-quality, compliant solutions. Accurately forecast sales, track key performance metrics, and provide regular insights on East Coast market trends, competitor activity, and pipeline opportunities. Collaborate with internal design, manufacturing, and installation teams to ensure seamless project delivery and high customer satisfaction.
Qualifications
Proven track record selling dental cabinets wholesale (or high-value dental equipment) into clinics and distributor networks — this is the strongest qualification. Established network of contacts across East Coast dental distributors, DSOs, independent practices, and/or buying groups. Demonstrated success achieving or exceeding sales targets in complex, high-ticket B2B sales cycles (dental industry experience strongly preferred). Deep understanding of dental clinic workflows, equipment procurement, and distributor dynamics. Excellent negotiation, presentation, and relationship-building skills. Self-starter with the ability to work independently while collaborating effectively with a remote/internal team. Willingness to travel extensively across the East Coast to meet with distributors, prospects, and clients. Compensation & Location Base salary: $175,000 - $250,000k (flexible for exceptional candidates with strong dental cabinetry wholesale experience). Commission: 2–5% uncapped. Flexible East Coast location (strong preference for candidates already based in the region). Consideration for multiple hires to cover Northeast (e.g., New York / New England) and Southern territories. Remote role with regular travel required for client visits, distributor meetings, and industry events.