Director, Audience Activation

Role Overview The Director collaborates with leadership to establish and execute strategic and operational plans, ensuring delivery outcomes align with business objectives. This leader operates in a highly complex environment, making decisions that influence client outcomes, financial performance, and practice-wide operations. They oversee multiple accounts or functional areas through layered leadership, ensuring consistency, quality, and scalability. Purpose The Director of Delivery serves as the anchor for execution excellence across the Audience Activation practice, translating strategic vision into consistent, high-quality delivery that builds client confidence and enables growth. This role is responsible for: Ensuring operational excellence and delivery predictability at scale Embedding long-term strategic intent into daily execution through close partnership with Strategy leadership Driving innovation across delivery through AI, automation, and continuous improvement Developing high-performing teams that evolve from onboarding to fully independent, accountable contributors Core Responsibilities Delivery Excellence & Predictability Maintain rigor in capacity planning, staffing models, and delivery management Ensure consistent execution across accounts, proactively mitigating risk and minimizing escalations Establish operational standards, rhythms, and governance to drive predictability and efficiency Strategic Integration Partner with Strategy leadership to embed long-term priorities into day-to-day delivery Ensure delivery teams understand and can articulate how their work supports broader strategic goals Translate strategy into executable frameworks across teams and accounts People Leadership & Team Development Coach and develop Delivery Managers to balance:Efficiency and operational discipline Innovation and continuous improvement Strong people leadership and team engagement Champion growth and utilization of tenured associates, expanding skillsets and enabling mobility Establish clear pathways for associates to progress from onboarding to independent contribution Practice Optimization & Innovation Identify patterns and insights across accounts to inform practice-wide improvements Drive adoption of AI, automation, and new capabilities to improve speed, quality, and scale Ensure delivery insights contribute to the innovation pipeline and strategic initiatives Financial & Business Management Own financial performance across assigned accounts, including:Revenue, expense, and margin targets Utilization and efficiency metrics Ensure budgets, forecasts, and delivery plans align with corporate expectations What You Will Need Bachelor’s Degree or 10+ years of relevant experience in client-facing delivery leadership Proven experience leading complex delivery models (email, digital, direct marketing, or similar) Strong financial acumen across revenue, expense, and margin management Exceptional communication and leadership skills across all organizational levels Experience mentoring and developing high-performing teams What Sets You Apart Master’s Degree or agency experience leading large-scale delivery organizations Deep knowledge of Acxiom products, data, and activation solutions Demonstrated ability to drive transformation through standardization, automation, and innovation Ability to balance operational rigor with strategic vision Primary Location City/State: Homebased - Conway, Arkansas Additional Locations (if applicable): Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status. Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here. Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected].