Marketing Strategy Consultant for a Personal Injury Firm Launch (2-3 Hour Consultation)
Title: Marketing Strategy Consultant for New Professional Services Firm Launch (2-3 Hour Consultation) Description I am preparing to launch a boutique personal injury law firm and am looking for an experienced marketing strategist for a short consulting engagement. My goal is not to hire a full-service marketing agency at this time. Instead, I am looking for someone who can help me develop a practical, cost-effective first-year marketing strategy and identify where I should focus my time, energy, and budget. I am particularly interested in building a strong personal brand, growing a meaningful social media presence, and creating long-term organic lead generation through content and audience development. Scope of Engagement I am looking for approximately 2-3 hours of consulting time to discuss:
- First-year marketing priorities
- Personal branding strategy
- Organic social media growth
- Video content strategy
- Content creation workflows
- Website and SEO priorities
- Referral and relationship-based marketing
- Paid advertising considerations
- Budget allocation and ROI
- Common mistakes new firms make
- Recommended tools, vendors, and systems
Deliverable In addition to the consultation, I would like a concise post-consultation deliverable that I can reference and implement afterward. This could include:
- A prioritized first-year marketing action plan
- Recommended marketing channels and focus areas
- Sample checklists, frameworks, or templates
- Key recommendations discussed during the consultation
- Suggested tools, systems, or resources
The deliverable does not need to be extensive, but it should provide a practical roadmap and reference guide based on our discussion. Ideal Candidate I would like to speak with someone who has experience helping:
- Attorneys
- Professional service businesses
- Founders
- Consultants
- Entrepreneurs
Preference will be given to candidates who have experience growing personal brands or helping professionals generate business through content, social media, and audience development. What I’m Looking For I am looking for honest, practical advice regarding what you would do if you were launching a boutique professional services firm from scratch today. Please include:
- Your relevant experience
- Examples of businesses or professionals you have helped
- Your approach to audience growth and lead generation
- Your hourly rate
- Confirmation that you can provide the post-consultation deliverable described above
- Why you believe your perspective would be valuable for this project
Please begin your proposal with the phrase: “Marketing strategy first” so I know you read the full posting.