Paid Search Marketing Manager (PPC)
About the position PlanetArt is looking for a Paid Search Marketing Manager to support the company’s Marketing Department. Candidates must be local to or willing to relocate to the Pleasanton area as we operate on a hybrid work model (3 days onsite, 2 remote).
Responsibilities
- Optimize and grow campaigns on Google Ads and Microsoft Ads - growing revenue and maximizing Return on Ad Spend.
- Initiate and execute tests.
- Collect and analyze data, identify trends and insights in order to achieve maximum ROI.
- Manage campaign expenses and stay on budget.
- Optimize landing pages and the sales funnel.
- Work closely with our dedicated Google Account Manager and try out all the new Google Betas – staying at the cutting edge of Search Engine Marketing.
- Track, analyze and report on results.
Requirements
- 2+ years of experience managing paid search marketing campaigns.
- Strong Google Ads and Microsoft Ads skills.
- Excellent understanding of marketing & customer acquisition.
- Strong analytical skills.
- Excellent communication & teamwork skills.
- Bachelor’s Degree.
Benefits
- Health, Dental, and Vision Insurance
- Life Insurance
- 401(k) with matching
- Pet Insurance
- Mental Health Benefits
- Comprehensive Time Off Program, including Vacation, Sick Days, Paid Holidays, and Floating Holidays
- Employee Product Discounts