[Remote] Senior Field Marketing Manager
Note: The job is a remote job and is open to candidates in USA. Sardine is the leading agentic risk platform for fighting financial crime. They are seeking a Senior Field Marketing Manager to scale their events marketing strategy, driving pipeline growth through regional events and strategic initiatives.
Responsibilities
- Own the end-to-end strategy, planning, and execution of field events (executive dinners, workshops, conferences, and SardineCon events)
- Partner with sales pod leads to build field marketing programs aligned to pipeline gaps, revenue goals, and target account priorities
- Identify and prioritize the conferences, events, and formats that will have the greatest impact on pipeline creation and deal acceleration
- Collaborate with BDRs on pre-event, day-of, and post-event engagement strategies to maximize attendance, booked meetings, and event follow ups
- Own Sardine's presence at sponsored conferences and trade shows: booth coordination, vendor management, staffing plans, promotional schedules, and on-site management
- Manage field marketing budgets with a bias toward efficiency and measurable outcomes
- Manage swag inventory and ensure the right collateral reaches the right audience
- Maintain all lead lists and ensure accurate, timely upload into HubSpot and Salesforce
- Run post-program debriefs and report on outcomes: pipeline generated, influenced revenue, leads by stage, meetings booked - measured against pre-program goals
- Build scalable, repeatable playbooks that can be replicated across regions and segments
Skills
- 7+ years of experience in B2B field marketing, demand generation, or event marketing - with a proven track record driving pipeline through field programs
- Strong project management skills with the ability to juggle multiple programs simultaneously
- Experience working cross-functionally with sales, BDR, and demand generation teams
- Experience using our GTM stack (HubSpot, Salesforce, Clay, ZoomInfo)
- Willingness to travel up to 50%
- Preference for candidates based in Austin, or willing to relocate to Austin
Benefits
- Offers Equity
- Early exercise for all options, including pre-vested
- Work from anywhere: Remote-first Culture
- Flexible paid time off and Year-end break
- Health insurance, dental, and vision coverage for employees and dependents - •US and Canada specific•
- 4% matching in 401k / RRSP - •US and Canada specific•
- MacBook Pro delivered to your door
- One-time stipend to set up a home office — desk, chair, screen, etc.
- Monthly meal stipend
- Monthly social meet-up stipend
- Annual health and wellness stipend
- Annual Learning stipend
Company Overview