Sales Development Representative

Reports To: Director of Business Development About Blacksmith Agency (BSA) BSA is a fully remote digital agency focused on strategic WordPress design and development. We work with mid-market and enterprise brands that need more than just a beautiful site—they need results. Our team of 40+ designers, developers, PMs, and strategists operates with precision, clarity, and accountability. Sales is no exception. Role Overview We’re hiring an SDR who’s hungry to open doors and drive pipeline. This is a top-of-funnel role focused on researching, sourcing, and booking meetings with qualified decision-makers. You’ll work directly with our sales team to identify key accounts, craft personalized outreach, and create the first impression of BSA for potential clients. This role is not about spamming a list, it’s about thoughtful outreach, pattern recognition, and smart communication. You’ll use a mix of tools (SalesLoft, LinkedIn, Apollo, Salesforce, etc.) to hit volume goals while maintaining high-quality touchpoints.

Key Responsibilities

Source and research ideal accounts based on ICP (industries, headcount, revenue, tech stack) Identify decision-makers and create accurate contact lists Craft and execute personalized outbound sequences via email, LinkedIn, and phone Book qualified discovery calls for AEs Maintain clean records in Salesforce and SalesLoft Work with the sales team to test messaging, optimize targeting, and tighten feedback loops Track KPIs weekly (emails sent, open rates, reply rates, meetings booked, etc.) Stay sharp on industry trends, client case studies, and our core service offerings Requirements 2 years in a similar SDR or BDR role (agency or SaaS experience is a plus) Strong written communication, must be able to personalize outreach and speak in BSA’s tone Familiar with outbound tools like LinkedIn Sales Navigator, SalesLoft, Apollo, ZoomInfo Comfortable using Salesforce and managing your own pipeline Gritty, curious, and coachable, you seek feedback and implement it fast Confident speaking with directors, marketing managers, and C-level execs Bonus Points If You Understand agency sales cycles or web design/development Have tested outbound strategies or written cadences before Have booked $50K+ project deals or enterprise retainers What You’ll Get Base + performance-based commission (with accelerators) High visibility with leadership and AE team Access to modern outbound tools and a sharp ICP Fully remote work and a flexible schedule The chance to grow into AE or strategy roles as you prove results Check out our website at http://blacksmith.agency